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CL Companion NOMAD - Handcrafted quality

CL Companion NOMAD - Handcrafted quality

20. February 2019

#Binoculars #CLCompanion #70yearsSwarovskiOptik

Beautiful objects still exist. Sometimes we see something and instinctively know that it is special. Its design, proportions, and materials, how it is made, even how it smells – everything is just right! We often call such things “masterpieces,” just like the CL Companion NOMAD from SWAROVSKI OPTIK. Binoculars that combine absolute precision with the ultimate in craftsmanship.

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Taking a closer look at winter sports

Taking a closer look at winter sports

13. February 2019

#CorporateNews

As one of the leading manufacturers of premium long-range optics, SWAROVSKI OPTIK combines highest precision and quality with modern technology and top-class craftsmanship. Being at the top of our business is what we aim for.

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Nature lovers – here we come: Taking a fresh look on the outdoor market

Nature lovers – here we come: Taking a fresh look on the outdoor market

13. February 2019

#70yearsSwarovskiOptik #CorporateNews

Following our founding father’s principle of “constantly improving what is good”, we at SWAROVSKI OPTIK are constantly striving to better ourselves and our strategies. We therefore teamed up with the University of Innsbruck to get an outsider’s view on our efforts specifically in the outdoor market. As part of the class on Strategic Marketing and Branding, about 70 first-year Master students of Strategic Management were invited to test their theoretical knowledge for a real-life situation in the Company Challenge.

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