Kathrin Puelacher
Manager PR & Internal Communication
Tel. +43/5223/511-6397
Mobile +43/664/625 6858
Press Photos
High Resolution images related to press releases can be downloaded from our image database

A tribute to Africa: CL Companion Africa from SWAROVSKI OPTIK

September 16 2014

SWAROVSKI OPTIK presents an exclusive edition of the popular CL Companion binoculars: the CL Companion Africa range. This model impresses with their elegant design that is inspired by the vibrancy of Africa and the colors of African nature. With their proven, perfectly adapted optical performance package, the CL Companion binoculars promise you unforgettable discoveries. Top-quality equipment and specially created accessories, such as the handcrafted bag made from waxed canvas, round off the CL Companion Africa range.


Ausbildung mit Weitblick: Start für acht neue Lehrlinge bei SWAROVSKI OPTIK

September 15 2014

Am 1.9.2014 starteten acht Lehrlinge aus ganz Tirol in ihre dreieinhalbjährige Ausbildung als Feinoptiker/in oder Metalltechnik-Zerspanungstechniker/in bei SWAROVSKI OPTIK in Absam. Sechs junge Männer und zwei junge Frauen haben sich für die Lehre beim Tiroler Familienunternehmen entschieden, das auf die Entwicklung und Herstellung fernoptischer Geräte spezialisiert ist.


Judgment upheld: SWAROVSKI OPTIK wins patent case in the UK

June 03 2014

On May 15, 2014, the Court of Appeal in London upheld the judgment against Leica Camera AG due to its infringement of the Z6 rifle scope patent belonging to SWAROVSKI OPTIK.


SWAROVSKI OPTIK launches its 9th “Digiscoper of the Year” competition

June 02 2014

Immersing yourself in a world of fascinating details and undiscovered secrets: this is what digiscoping allows you to do. An ever-growing number of people are discovering this special photographic technique for themselves, helping them produce impressive pictures that they want to share with others. This is now the 9th time SWAROVSKI OPTIK is inviting entries for the “Digiscoper of the Year” competition. This competition offers four specific themed categories, a jury of top-class experts, and high-quality prizes to attract entrants. There is, for the first time, a special prize for the best shots taken using a smartphone adapter. All digiscoping fans are invited to cast their vote for a winner each month via the SWAROVSKI OPTIK Facebook page. The competition begins on June 2, 2014 and the closing date for entries is September 30, 2014.


Broadening horizons with custom-made accessories: SWAROVSKI OPTIK presents its personalized ballistic cam at the IWA

March 07 2014

Exceptional innovations in hunting firearms and long-range optics mean that challenges such as long-range shooting are nowadays a more realistic objective when hunting. To enable safe and smooth interaction between observing, measuring, and shooting during long-range hunting, SWAROVSKI OPTIK offers products that complement each other perfectly. And because every second counts at that crucial moment, SWAROVSKI OPTIK has developed the PBC personalized ballistic cam, to provide hunters with the best possible support and make shooting over long distances even easier and safer.


Record turnover for SWAROVSKI OPTIK for third year in a row

March 06 2014

The highlight of 2013 for SWAROVSKI OPTIK has again been achieving a record turnover of 123.6 million euro, beating last year’s figure of 117.6 million euro. Three crucial factors have contributed to this success: the market launch of six new models of binoculars, the continuing strong demand for SWAROVSKI OPTIK’s long-range optical products, and the company’s sustained focus on quality and innovation.

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