SLC - rugged materials: How can we make our products even better (3/3)

22. January 2014


How can we make our products – like the popular SLC models – even better? This is precisely the question that staff in our many departments rack their brains over. What do we need to...


SWAROVSKI OPTIK is BirdLife Species Champion for the Canada Warbler

16. January 2014

#Conservation programs

According to the current analysis of the Breeding Bird Survey (BBS) in Canada, the Canada Warbler has experienced a decline of 2.27% per year over the 40-year period from 1970 to 2011. This equates to a loss of 61% of the Canadian population, and, given that more than 80% of the global population breeds in Canada, is cause for concern. In 2010, the Canada Warbler was listed as “threatened” under Canada’s Species at Risk Act.


The Birdgirl Mya-Rose

14. January 2014

#Wildlife watching #Bird watching #Travel experience

Mya-Rose “Birdgirl” Craig is a rarity.  In the BBC Four documentary “Twitchers: A Very British Obsession” a delightful 7 year old Mya-Rose was seen birding around the UK with her parents.  Now aged 11 years old...

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