Kathrin Puelacher
Manager PR & Internal Communication
Tel. +43/5223/511-6397
Mobile +43/664/625 6858
Press Photos
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Designer Talks: Expeditionen zu den Letzten ihrer Art - Tierfilmer Andreas Kieling zu Gast in den Swarovski Kristallwelten

October 11 2018

Andreas Kieling, einer der bekanntesten deutschen Tierfilmer, machte sein erstes Tierfoto bereits im Alter von fünf Jahren – heute begeistert der SWAROVSKI OPTIK Markenbotschafter mit seinen einzigartigen Aufnahmen und Tierdokumentationen ein Millionenpublikum. Im Rahmen der Designer Talks in den Swarovski Kristallwelten gab er kürzlich Einblicke in seine „Expeditionen zu den Letzten ihrer Art“.


Magnify your senses: The new CL Companion NOMAD binoculars

October 02 2018

SWAROVSKI OPTIK will be presenting a masterpiece that appeals to all your senses in November 2018, when it launches the CL Companion NOMAD. The latest product from the CL family features natural, authentic materials and the finest leather armoring, handcrafted in Austria. It also offers exceptional viewing comfort, intuitive handling, and impressive image quality. The CL Companion NOMAD is more than a pair of binoculars – it is a statement of pure elegance and a trusted companion for unique moments.


Amazing versatility: the VPA – the variable phone adapter from SWAROVSKI OPTIK

August 17 2018

For iOS or Android: with the VPA, its variable phone adapter, SWAROVSKI OPTIK is launching a flexible all-rounder that is compatible with most smartphones on the market. The adapter quickly and easily connects SWAROVSKI OPTIK spotting scopes or binoculars with your phone to create a super telephoto lens, allowing you to dive into the amazing world of digiscoping. The convenient way to capture unique observations and detailed close-ups. The SWAROVSKI OPTIK adapter is available from mid-August from authorized specialist retailers and at WWW.SWAROVSKIOPTIK.COM.


New SWAROVSKI OPTIK tripod packages for a firm footing

August 17 2018

Two new tripod combinations from SWAROVSKI OPTIK ensure you have the right kit for every situation. The CCT compact carbon tripod and the new CTH compact tripod head are ideal for on-the-go use, while the PCT professional carbon tripod and PTH professional tripod head are perfect for extended observation and challenging situations. The new products are now available from specialist retailers and online at


Update for Digiscoper of the Year by SWAROVSKI OPTIK: 13th edition

June 04 2018

The 13th edition of SWAROVSKI OPTIK’s internationally popular Digiscoper of the Year competition has some brand-new features. The main competition will run from August 1 to September 30, 2018 – so the period for submitting entries has been cut to two months in order to make the contest more exciting. However, it will still be judged by a jury of renowned international experts, and the first prize is still a complete set of SWAROVSKI OPTIK digiscoping equipment. This year, the separate DOY competition that was previously held on Facebook will now be run on Instagram. From June 11 to July 31, users can post their digiscoping photos on Instagram with the hashtag #DOY2018 for a chance to win a pair of CL Companion binoculars.


SWAROVSKI OPTIK in Absam weiter auf Wachstumskurs: Investition von 29 Millionen Euro in den Standort und in die Zukunft

April 20 2018

Das Tiroler Familienunternehmen SWARVOSKI OPTIK, Marktführer für hochwertige Ferngläser, 
Teleskope und Zielfernrohre, setzt seinen Wachstumskurs der letzten Jahre fort und bekennt sich klar zum Standort Absam: In den nächsten drei Jahren investiert das zum Swarovski-Konzern gehörende Unternehmen 29 Millionen Euro in den Neubau von Produktions- und Bürogebäuden. Der Baustart ist vor kurzem erfolgt.

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