70 years SWAROVSKI OPTIK - Ingenuity fitting into the smallest space

July 31 2019

#70yearsSwarovskiOptik #Rifle scopes

70 years SWAROVSKI OPTIK - Ingenuity fitting into the smallest space

At SWAROVSKI OPTIK, we are celebrating 70 years of visionary thinking. For seven decades, we have been inventing, designing, and manufacturing long-range optical products of the highest precision for demanding users, repeatedly revolutionizing the industry.

To give innovations the time and space they need sometimes means to let ideas ripen for almost twenty years. Sounds like a fairy tale? Yet, it was true for the invention of the dS digital rifle scope. Its predecessor LRS put SWAROVSKI OPTIK at the vanguard of smart optics and paved the way for ingenuous excellence.

Dietmar Menges, Development Engineer, recounts the bravery lying in inventing the first digital rifle scope, the LRS. To take the next step in smart technology, all experts from mechanical and optical design as well as electronics and software engineering had to work closely together, as Martin Leitner, Vice President Research & Development, knows. Project Manager, Michael Socher, underlines the comfort it means for hunters when range finding and adjusting the ballistic turret is done by pressing just one button. Learn what challenges System Engineer, Mario Dohr, and his colleagues faced when designing and producing the dS.



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