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Press releases

Ultimate performance. Perfectly designed. The new Z8i rifle scope from SWAROVSKI OPTIK

March 04 2016

SWAROVSKI OPTIK is presenting a new rifle scope at IWA 2016: the Z8i. This masterpiece from SWAROVSKI OPTIK stands out with an 8x zoom that has been integrated into a breathtakingly slim 30-mm (1.2-in) central tube, so that it can be adapted to any firearm. With a sophisticated optical system that offers rapid target acquisition as its crowning glory, the Z8i is a high-performance rifle scope that is unprecedented in the hunting world. FLEXCHANGE – the first switchable reticle 4A-IF – enables the Z8i to be adapted to the widest variety of hunting scenarios. The ballistic turret flex (BTF) can be used as a top and side turret and can be combined with any reticle. The Z8i will be available from selected specialist retailers in four different models from June 2016, along with the personalized ballistic ring (PBR) for the BTF offered as an accessory.

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Innovative accessories by SWAROVSKI OPTIK

March 04 2016

TLS APO 23 mm – Digiscoping especially for system cameras

PA-i6s – Fascinating close-up shots taken with the iPhone®*

TL Throw Lever – The ideal accessory for driven hunting and IPSC shooting

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Perfect combination: SWAROVSKI OPTIK digiscoping adapter now also available for the iPhone® 6s

March 04 2016

The popular SWAROVSKI OPTIK iPhone* adapter is now also available for the iPhone* 6s with its 12-megapixel camera. The PA-i6s adapter for iPhone* is used to attach SWAROVSKI OPTIK spotting scopes and binoculars to the iPhone* in a single motion to produce telephoto zoom lenses, thus successfully producing in an instant enchanting close-up shots that capture the moment. The adapter from SWAROVSKI OPTIK is available now from specialist retailers, as well as at

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New TLS APO 23 mm digiscoping adapter from SWAROVSKI OPTIK specially designed for system cameras

March 04 2016

SWAROVSKI OPTIK presents in the form of the new TLS APO 23 mm Apochromat Telephoto Lens System adapter the perfect solution for all digiscopers using system or Micro 4/3 cameras. This adapter from SWAROVSKI OPTIK is available from specialist retailers from April 1, 2016, as well as at

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Winners of the 10th SWAROVSKI OPTIK “Digiscoper of the Year” competition revealed

November 23 2015

SWAROVSKI OPTIK has been inviting entries for the “Digiscoper of the Year” competition every year for 10 years now. To mark this anniversary, in addition to the four existing categories, in 2015 a special “Animal Antics” category was included for funny animal pictures. This year’s winner is Italian Claudio Montuori with his amazing picture of a Black-winged Kite in action. His entry was awarded first place in the competition by a jury of international photographers and birding and digiscoping experts, as well as the general public.

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On the trail of infinity: CL Companion Polaris from SWAROVSKI OPTIK

October 01 2015

SWAROVSKI OPTIK presents an exclusive edition of the popular CL Companion binoculars with a limited stock of 1,000 products: CL Companion Polaris. This model impresses with its elegant design that is inspired by the infinite expanse of the polar regions and the colors reflecting the unending ice. With their proven, perfectly adapted optical performance package, CL Companion binoculars promise you unforgettable discoveries. Top-quality equipment and an individual accessories package with a floating shoulder strap and water-repellent bag, round off the CL Companion Polaris edition.

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Press Contact

For additional information about our company and our products we invite you to contact:

Martin Gundolf
Vice President Market & Corporate Communications
Tel. +43/5223/511-6720
Mobile +43/664/625 6849

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